Now
Building what customers need, not just what they ask for
Steve Jobs famously said customers don't know what they want until you show it to them. Henry Ford quipped that people would have asked for faster horses, not automobiles.
The profitable startup
For years, startups have been taught to prioritize growth over everything else. Profitability was seen as unambitious or even wrong. Why focus on profits when money was easy to come by?
Rethinking the startup MVP: Building a competitive product
Today's Minimum Viable Product (MVP) is often about building a better version of an idea, not validating a novel one. It’s not good enough to be first with an idea. You have to out-execute from day 1.
